Explore & More Branding Exercise

Explore & More is a children’s museum in Buffalo, New York. Using their style guide and brand elements, I took on the task of creating my own versions of a brand campaign in a variety of styles.

Their branding features the use of their paintbrush element but they tend to only use photography and a single color. I expanded this to include greater varieties of color and in one composition decided to completely forgo traditional photography and lean into the ideology of the campaign.

Lastly a slide was created to use for the presentation and is intended to become a presentation element going forward.